Everyone in the Far-Far-Away Kingdom is absolutely mad about the Three Heroes. Their battles are like rock concerts: they draw crowds of fans, merchandise is sold on every street corner, and every child dreams of looking like their idols. Among them is forty-year-old Emelya, a simple-minded and clumsy chap, who also happens to be president of the ‘Three Heroes’ fan club. At the tsar’s banquet, whilst trying to get closer to his idols, Emelya accidentally foils the bogatyrs’ secret operation to capture Koschey Bedrosovich. Koschey disappears along with the tsar’s daughter. Now everyone despises Yelemelya: the people, the Tsar, his own fan club.